News & Events
Oculus Realty’s No Pet Restrictions Policy: Case Study #2
Oculus Realty, a Metro D.C. area multifamily housing operator, is one of the industry leaders regarding pets in its communities. In Spring 2019, Oculus Realty decided to implement a no-pet restrictions policy and dropped breed and weight restrictions for dogs.
Emotional Support Animals and Renters – Are Your Pet Policies Actually Contributing to Fraudulent Requests?
It’s no secret that Emotional Support Animal (ESA) accommodation requests are on the rise in the multifamily housing industry.
You Feel Your Property is Pet Friendly, But Do Your Renters?
The bottom line is that attracting and keeping great renters means staying on top of evolving renter behaviors and prerequisites, as well as the actual data on reasons for any restrictions.
Affordability and Pets: Rising Costs are Forcing Tough Decisions for Renters
The rising cost of goods as well as rental rates underscores the need for innovative new strategies to keep people and pets together.
Marketing Pet-Friendliness to Renters; Do Your Campaigns Speak Pet?
As any good rental housing marketer knows, connecting renters with their apartment home “must haves” is critical to a good search experience and creating results that lead to signed leases.
Summertime, and the Living is . . . Well, Sometimes Challenging for Our Pets
Summer is almost upon us and that means rising temps, pools and cookouts, fireworks displays and afternoon storms . . . which also means making sure our beloved pets are safely enjoying a season that can present some particular challenges. Here are some tips for keeping our furry friends in mind over the summer months.
Case Study #1: The Management Group, Presented by The Pet Inclusive Housing Initiative
The Management Group (TMG), an Atlanta-based multifamily property management firm, aspired to become one of the most pet-inclusive operators in the Southeast United States. By eliminating breed and weight restrictions, adopting innovative pet technology resources, and elevating pet-friendliness to its full potential, TMG’s revamp of pet policies has led to a tremendous 80% renewal rate among pet-owning residents.
From Pet-Friendly to Pet-Inclusive: Michelson Found Animals Foundation Presents the 2022 Pet Awards
While most rental housing operators consider themselves pet-friendly, about the same number of renters find it difficult to locate pet-friendly housing, according to the national 2021 Pet-Inclusive Housing Initiative report. https://www.youtube.com/watch?v=vUbxrcbt6I4...
Lease Retention, Demand Marketing and – oh, yes — Pet Inclusivity
What can rental housing operators do to hang on to those higher retention numbers? Part of the answer lies in creating demand for your unique product offering, and that’s where pets come into the picture.
Growing Resident Retention with Pet-Inclusive Rental Housing
In Season 3, Episode 1 of The Leasing Highway Podcast (hosted by the Apartment Association of Metro Denver), Michelson Found Animals’ Industry Principal Judy Bellack and Jamin Harkness, former Executive VP and Partner of The Management Group (TMG), joined the series to discuss the benefits of pet-inclusive housing and how rental owners and operators can grow resident retention by alleviating restrictions such as breed and weight restrictions for pets.